TRADITIONAL FUNNEL LOGIC
In case you’re not familiar with the idea of the traditional marketing funnel, it works like this: you get lots of visitors to your site—they’re in the top of the funnel. As they get closer to paying you money (the tiny bottom of the funnel), more and more of these visitors drop out of your funnel.

Some of them become leads, and then after you do something (the usual recommendation is to bombard the leads with marketing automation) they relent and pay you money, thus becoming a “customer.” Your customers are the few who are left at the bottom.


THE RELATIONSHIP-DRIVEN FUNNEL

Explanation.– We believe in retaining your current customers through relationship building vs. having to constantly fill your funnel. Retention is cheaper than acquisition and provides far more benefits in terms of profitability.

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WHERE ENTREPRENEURS LEARN TOGETHER
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WE CAN SHOW YOU HOW
– Dan Watts,  480 221 8276
– Mike Kristiansen,  480 287 4240

OUR TEN COMMANDMENTS
Thou Shalt Immediately Impress
Thou Shalt Use Video Video Video
Thou Shalt be Mobile Friendly
Thou Shalt be Visible
Thou Shalt Emotionally Connect

FOR EMPOWERED MARKETING
Thou Shalt Build Inverted Funnels
Thou Shalt Enable Relationships
Thou Shalt be Searchable
Thou Shalt Understand Prospects
Thou Shalt be Honest, Always

WE CAN SHOW YOU HOW
7135 East Camelback Road
Suite 360
Scottsdale, AZ  85251

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